Costa del Sol Property News - Callow Estates

Eva Longoria Stars in Marbella's Latest Tourism Campaign

Written by CallowEstates | March 25, 2025 8:33:00 AM Z

Hollywood actress Eva Longoria is the face of Marbella’s new tourism campaign, unveiled at Madrid’s international travel fair, FITUR.

In the promotional video, Longoria shares her deep love for the Costa del Sol, saying, “I’m living my dream in Marbella. The first time I arrived here, I felt, 'Ah, yes. There’s something special here.'"

She describes the area’s unique charm, from its vibrant energy and stunning coastline to its welcoming people, rich culture, and enviable lifestyle.

Speaking with her friend Maria Bravo, president of the Global Gift Foundation, Longoria referred to Andalucía as “her home now”, embracing everything the region offers, from sport and wellness to world-class dining.

Since settling on the coast last year to provide her son with a more relaxed upbringing, Longoria has fully embraced the Marbella way of life - taking up the hugely popular sport of padel and immersing herself in the local community.

Marbella Tourism Director Laura de Arce described Longoria as “the perfect ambassador”, given her global influence and deep connection to the area. “She represents exactly what we want to showcase - luxury tourism at its finest.”

With Longoria at the heart of this campaign, Marbella continues to shine as a top destination for those seeking sun, sophistication, and an unbeatable lifestyle.

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